Our Story.

our story

Built in New Zealand.

Marsden Group was established in 2008 and has grown from its beginnings as Marsden Hotel Group into one of New Zealand's largest locally owned hotel and accommodation operating groups delivering hotel leasing, management, acquisition, advisory, revenue, sales, marketing and property management solutions.

our history

How We Came To Be

The name Marsden was chosen out of respect and admiration for the late Reverend Samuel Marsden (1765–1838), a visionary admired on both sides of the Tasman for his commercial acumen, strong relationships, and genuine belief in how strategic thinking can help communities prosper.


In 2026, Capstone Hotel Management became part of Marsden Group, bringing together two established New Zealand hospitality businesses and significantly expanding the Group's capability in independent hotel management, consulting, advisory and regional accommodation.

With our affiliated partners, we own and operate a combined portfolio of 4–5 star accommodation properties nationwide, including Marsden Hotels & Resorts and globally recognised brands within the Wyndham Hotels & Resorts portfolio.

Marsden Group has grown into one of New Zealand's largest locally owned accommodation operating groups, with capability spanning hotel management, leasing, acquisitions, advisory, commercial services and property management.


Today, the portfolio extends across New Zealand and includes independent properties, Residential accommodation, Marsden-branded hotels and internationally branded accommodation. Our expertise extends across more than 45 properties and 2,500 rooms nationwide. 

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What Defines Us

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Who We Are

LABEL

Who we Are

Our People

Our leadership team combines operational, commercial, revenue, sales, marketing, financial and property expertise, with first-hand experience across New Zealand's accommodation sector.

who we are

Our Responsibility

Sustainability isn't a separate part of running a hotel well. It is part of how we look after our properties, our people, our guests and the places in which we operate. 

portfolio

Our Portfolio

From city hotels and serviced apartments to destination resorts and luxury lodges, Marsden Group's portfolio reflects the breadth of New Zealand accommodation.